5 Stories Over Beer is a weekly article that presents 5 recent and thought-provoking stories about beer and the brewing industry that you should read. So sit down, grab a beer, and take a few minutes to read 5 thirst-quenching stories. Cheers!
Craft Brewers Learning From Wineries and More in 5 Stories Over Beer
1. Craft Brewers Learning From Wineries And Copying Their Tasting Room Ideas: The tasting-room experience can’t be discounted, as U.S. wineries already know all too well and have greatly developed. And now craft brewers are implementing the tasting room lessons from these wineries to improve their customer connection. Read the full story by clicking here.
Let’s Connect!
2. Using Classic Czech Design to Educate Beer Drinkers About Pilsner: How do you convince beer drinkers about the benefits of drinking unpasteurized Pilsner Urquell Tankovna beer? Use posters designed in an artistic Czech retro style and that were inspired by 1920-30s matchboxes. Read the full story by clicking here.
3. Fundamental Considerations in Brewery and Beer Branding: Brewing great beer is the most important thing any brewer can do, but in a market where differentiation isn’t measured in good versus bad but great versus also great, it’s increasingly important for breweries to put time, thought, and effort into the brands they’re building. Read the full story by clicking here.
4.Brewery Launching Beer Themed Hotel Rooms: Schlafly Beer, in St. Louis, is teaming up with the Cheshire Inn and the St. Louis Union Station Hotel by Double Tree to offer beer-themed hotel rooms. Read the full story by clicking here.
Courtesy of Schlafly Beer
5. 9 Indie Breweries That Know How to Rock Facebook: These breweries are rocking on Facebook. Find out how they do it. Read the full story by clicking here.
