1. Craft brewers view themselves as compatriots, not competitors. Beer bloggers should feel and act the same way. Most do. I’ve made several friends here.
2. There is lots of room for the craft brewing industry to still grow and the economic benefits of craft breweries to their local communities are substantial.
3. 86% of market influencers blog [1].
4. 81% of readers trust Bloggers [1].
5. 61% of readers are influenced in their purchases by Bloggers [1].
These insights make me even more excited to be part of the Craft Beer and Beer Blogging Community. This brings me to the most important rule not listed above – Stick to your passion in writing.
[1]: Statistics presented by Red Door Full Service Marketing & Advertising Agency.
Nice! It’s great to see you pursuing your passion not only by actual experience, but by learning from those that are out there making it happen. You write with passion and honesty and you’ve created a world class blog which we all can enjoy and share with others. Well done Ron!
Thank you sir for those kind words!